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Winning the Hardware-Software Game: Using Game Theory to Optimize the Pace of New Technology Adoption

Ruth D. Fisher. Winning the Hardware-Software Game: Using Game Theory to Optimize the Pace of New Technology Adoption Authors:Ruth D. Fisher.
Publisher:
Year:2009
Serie:
Pages:272
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Price:2811.2 rub.
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Book Summary:
“Many books discuss high-tech decision making, but this is the only book I know of that provides a systematic approach based on objective analysis.” –Matthew Scarpino, author of Programming the Cell Processor “This book offers a unique approach to analyzing business strategy that changes the focus and attitude to a lively and fun exercise of treating business strategy as a game.” –Dave Hendricksen, Architect, Thomson-Reuters USE GAME THEORY TO SOLVE THE #1 PROBLEM THAT CAUSES NEW TECHNOLOGIES TO FAIL IN THE MARKETPLACE: LACK OF COORDINATION Too many advanced technologies fail the test of adoption, at immense cost to their creators and investors. Why? Many new technologies are launched into complex ecosystems where hardware, software, and/or connectivity components must work together–for instance, next-generation gaming and video platforms that can only succeed if they offer attractive, compatible content. Often, users aren’t ready to give up existing systems, and content...

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